Field Notes
Hard-won lessons from years in the moving industry. No theory, no fluff, just the things that actually move the needle.
You're Not Competitive. You're a Thrift Store Next to a Bigger Thrift Store.
After enough discounts, enough price cuts, and enough special offers, nobody remembers your real price anymore. Including you.
Have You Ever Printed Your Estimate Next to Your Competitor's? You Should.
Most moving companies have never done this. The ones who have never went back to their old estimate. When a corporate relocation coordinator is sitting at their desk with two estimates in front of them, yours needs to win that moment without you in the room to explain it.
Your Clients Hear Used Car Salesman. You Hear Industry Standard.
The jargon you grew up with in this industry is the same language that makes clients feel like they're being taken for a ride.
Tape or Rubber Band?
Every company has an opinion. Few have standards.
Hiring a Sales Rep? Here's How to Get Through 200 Interviews in a Day.
Not with AI. Not with a recruiter.
Congratulations on Your 5 Stars. So Does Every Other Mover in Your City.
Reviews were the differentiator. Now a perfect rating is the minimum to be considered, not a reason to be chosen.